Sunday, April 20, 2008

Choice and Self-control

"From "paper or plastic" to 31 flavors of ice cream, people's lives are full of choices. Now, new research suggests that facing too many decisions can sap your stamina, your ability to stay focused and even maintain self-control.

A number of experiments have shown that people faced with a variety of choices had more trouble later when they had to figure out whether to take risky actions.

"If people have a day or period of time in which they are making many choices, they will be vulnerable to low self-control," said study lead author Kathleen Vohs, assistant professor of marketing at the University of Minnesota. This could lead "to overeating, overdrinking, overspending, losing one's temper, and procrastination.""

WashingtonPost: Choices Sap Your Stamina, Self-Control: Study by Randy Dotinga, April 18, 2008

Picture: The best things are made on napkins, 2006, Craig Kucia

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